The moment inspiration hits it can shift everything forward. It’s like a pulse of energy that is carried on the wind of motivation. Sometimes the wait for such inspiration is long and the search is dry. If you can relate to this, you might be one of us.

I choose to believe that everything holds purpose and value. So the intrinsic searching and sometimes unpleasant personal growth I have encountered over the last couple of years must be full of potential. A recent moment brought some of that potential to fulfillment for me. In a deeply emotional conversation about purpose there was a word that formed in my mind suddenly; creatives. That word illuminated as though someone had flipped a switch and lit it up.

To give context, I have spent significant time in recent years studying new and deeper concepts around business and marketing. I find value in being both educated and current in what people are seeking. After all, it is people which I serve. I hit a wall in defining exactly who I serve. For many years I have worked in roles in which I serve many different people with many different issues. That has been productive and rewarding. Still, there are certain relationships and contexts in which my strengths produce great results. In other words, there are many things I can do but there are certain things which when I do it fuels my passion. That’s where I want to be. That’s where I want everyone to be. So as I was pondering how to define the type of person who I am most enabled to help, I found the inspiration of Creatives.

So, what exactly is a “creative”? That is what I wondered. Like all good millennials, I asked Google. I was very impressed with the explanation given by Jeff Goins (direct link: https://goinswriter.com/what-is-a-creative ) it follows:

“So, what is a creative?
A creative is an artist. Not just a painter or musician or writer. She is someone who sees the world a little differently than others.
A creative is an individual. He is unique, someone who doesn’t quite fit into any box. Some think of creatives as iconoclasts; others see them as rebels. Both are quite apt.
A creative is a thought leader. He influences people not necessarily through personality but through his innate gifts and talents.”

I love the way that explanation flows. Thank you Mr. Goins, I couldn’t have said it better myself! This touches the heart of what I have been searching for. I know that I am best equipped to help others who are similar to myself because I can walk with you and lead you through places I have been. However, in my analyzing I kept coming up with things I had experienced or knowledge I have obtained that just didn’t define me or anyone else quite deep enough. Now I have a better picture. I know that the people who I work with are the stuck creatives. The artist in heart and soul who possesses something beautiful to leave a mark on the world, whether it’s the world of one or many. It’s the person who has a mix of nature and nurture; natural skills and talents and the touch of trauma that is holding something back. The person with a drive of passion but is looking for direction or guidance on how to tap into it.

Education is a great help. Skills and knowledge are tools. Still, it’s authenticity and knowing who I am that empowers me to see and know who you really are, and help you to see it too.